"Blog Extra August 8, 2010"

When reading Jim Donnelly's collaboration with Don Miller (retired VP Penske Racing South), I wasn't expecting to find out much more than what he did with Penske and the full fendered cars.

The book ("Miller's Time A Lifetime at Speed, Coastal 181 Publishing http://www.coastal181.com/) opened a window into the life of someone who changed the way drivers in all of auto racing make money. For it was Miller, working with Roger Penske, who put together what today would be looked at as a tiny trailer with what at the time was called "trinkets and trash" and discovered a revenue stream that, today insures racing drivers in all series a comfortable income--that is, of course the souvenir trailer. Miller was a drag racer of some repute, but was an even more effective marketer and builder of relationships. His relationship with the Captain's long time PR whiz Dan Luginbuhl, and what those two men would do to get the job done, were crucial to the success of Penske Racing.

Miller and Donnelly didn't sugarcoat the incident at Talladega in 1974 which cost Miller's right leg, and left him with injuries that plagued him through the years. Those would have sidelined a less dedicated person.

The most interesting facet of this book is the relationship building; not just those with Roger Penske, the Goodyear tire people, sponsors, drivers, media and fans--it includes the relationship he built, and maintains with Pat, his wife of some 48 some years. Some were fruitful, others not so much.

The net proceeds from this book are pledged to help fight child abuse and neglect in the Carolinas, which is reason enough to buy it. The other is for the window that Miller and Donnelly opens into the world of big time stock car racing.

We'll also link to Coastal181 (who's published books with Ken Schrader and the racing equivalent of the Eveready Energizer Bunny, Kenny "Herman" Wallace) from our listener page. That link is http://bit.ly/pHP28 .

Now more comments.

If a person or organization has built a relationship on openness and candor, then it causes the parties in the relationship--be they customers, fans, employees, contractors or competitors--cognitive dissonance when the first party in the relationship backs away from the openness and candor, and begins to suppress that in the name of protecting the "brand" or "relationship" (Our Twitter page says we tweet for thinkers; we've always blogged that way, and encourage you to research cognitive dissonance). Hint: it concerns perception and reality and the differences between what you think, and what really is.

If a party to a relationship backs away from candor, or punishes it, it begs some questions:

1. 
   
   Can the relationship ever regain full trust?


2. 
   
   What is the other party hiding?


3. 
   
   Is the relationship mutually beneficial, or is the other party trying to exert unfair control over the other party, when confronted with a show of equal power?

Let me state for the record that NASCAR is a private organization, and can do or say anything they please that is legal--and will most likely continue to do so. Their past history shows that they like to have a "gotcha" sanction and vague hammer that they can hold over the independent contractors who drive and compete in their series (Rule 12-A actions detrimental to stock car racing, and the absolute lack of specificity in all but the construction of the cars that compete in its series).

One does not build trust for the long run by having "gotcha's" in a relationship, be it personal or business. When Moses came down from the mountain with the Ten Commandments, there were no vague clauses--just simple, measurable, definable rules on a tablet for all to see.

NASCAR--get back to being Moses, and not a Pharisee.

Comments are welcomed, and moderated for propriety, grammar and length. The best ones may be mentioned on a future "Race-Talk" program.

"Birthday Boy Sweeps Action Track"

The rains stayed away and the fans who made it to Richmond saw a rootin' tootin' short track special that saw Kyle Busch reverse an early season victory slide with his third win of 2009. It came on his 24th birthday. Busch joins Cale Yarborough as the only two NASCAR drivers to win in the top division on their birthday.

Multiple stories this evening: Jeff Burton looked early like a pinball getting knocked around. He finished 3rd, behind Tony Stewart and Busch. Ryan Newman took a strong 4th, which pleased Stewart--his boss and teammate. Jeff Gordon also showed strength, leading laps and notching an 8th place finish, which put him back into the Sprint Cup point lead over Kurt Busch who dropped to second--10 behind Gordon. Stewart-Haas Racing has been a pleasant surprise with their steady progress toward the top ranks of Sprint Cup teams--pundits predicted the progress but not as quickly.

Denny Hamlin led the most laps, and was on pace for a hometown win. The rule change with lug nuts for this night anyway, flummoxed Hamlin's crew. Hamlin ended the race 14th.

The snapshot with crew chief Steve Addington, Busch and Coach Joe Gibbs came during their post race news conference.

We'll do this again next Saturday night at Darlington Raceway--the "track too tough to tame"--for the Southern 500.

You DID See A Picture Like This in Late July

Jimmie Johnson dominated the Pepsi 500 at Auto Club Speedway, and with served notice that he and Chad Knaus (crew chief) do indeed have something for the Chase. Domination=leading228 of 250 laps. That puts him in the Chase for the NASCAR Sprint Cup Championship.

Top Finishers:

Johnson--Top Chevy

Greg Biffle, 2nd--Top Ford

Denny Hamlin, 3rd--Top Toyota

Kasey Kahne, 8th--Top Dodge

Other Notables:

Point Leader Kyle Busch--7th

Carl Edwards--6th

Dale Earnhardt, Jr.--11th (clinches a spot in the Chase)

Jeff Burton (500th career start)--17th and joins Busch, Edwards, Johnson and Earnhardt, Jr in the Championship Chase, which begins on September 14, at New Hampshire Motor Speedway.

See you later in the week at the Action Track.

"The Carl, Bob and Jack Show"--Roush wins at Pocono

Is it better to be lucky than good? You might properly direct that question at "Cousin Carl" Edwards and long-time crew chief Bob Osborne. Osborne called his driver into the pits for a tire stop which put him out of the lead (at the time). Osborne and Edwards had a disagreement on the strategy (or lack thereof). After a 41 minute rain delay, Mr. Osborne's strategy reminded one of another denizen of "Happy Valley"--JoPa. Edwards was in the right place at the right time afterward, and had enough to win over a charging Tony Stewart, who would have won the race if it were 10 laps longer. Brickyard 400 winner Jimmie Johnson was 3rd. I would not have wanted to be on Kyle Busch's plane this evening--the Sprint Cup point leader lost a lot of his lead because his car ran out of gas two laps from the end...as he was running fourth. So the post race show was entertaining with Jack Roush just sitting back like the "Cat in the Hat".

The points going into Watkins Glen:

Kyle Busch--3059

Dale Earnhardt, Jr.--2883 (-176)

Carl Edwards--2874 (-185)

Jimmie Johnson--2859 (200)

Jeff Burton--2833 (226)

6-12

Jeff Gordon

Kasey Kahne

Greg Biffle

Tony Stewart

Denny Hamlin

Kevin Harvick

Clint Bowyer 2512

Matt Kenseth is 13th at 2501 points.

We'll resume live blogging from the IndyCar event at Infineon Raceway outside Sonoma, California.

Pre-Race at Richmond

The image is an up close look at the pole winning car of Denny Hamlin. Hamlin tuned up for tonight's race by winning the Nationwide Series race Friday night, beating Kevin "Happy" Harvick and Kyle Busch, for his first win here at the "Action Track".

Unless there's a big time walkup...it looks as though Richmond won't sell out. Many of the garage area wags weighed in with reasons why. When gas gets north of $3.50 a gallon, and artificial restraints are placed on the market (no drilling for oil in the area of the Alaskan National Wildlife Refuge--"ANWR"--where the existing Alaskan Oil pipeline passes), it's no wonder that disposable income suffers. Those decisions to limit ANWR drilling were not made yesterday. How's about the mid 1990's?

Those chickens (with apologies to Rev. Jeremiah Wright) are comin' home.....to roost.

Enough of the soapbox. We'll file after the race.

Update--Sellout!?

The track has issued a press release stating that the Crown Royal Presents the Dan Lowry 400 has, in fact, sold out. Press room skeptics suggest that this might be a touch of wishful thinking.

We'll see when we look at the crowd later this evening.