"Junior (Strous) the Real Deal"
We are in sunny St. Petersburg, FL, and not outside Ft. Worth, TX (as a reminder), and had the chance to witness a performance from Junior Strous in the Indy Lights doubleheader that opened our eyes. Strous swept both ends of the doubleheader with impressive drives.
This is one of the big dilemmas of the open wheel world. Even before the economic contraction, drivers with lots of talent and not so much money had a very hard time advancing from solid performances in the junior formulae to the "show" a/k/a, IndyCar Series. Now, marketeers will tell you that no other form of racing exists other than NASCAR and its Sprint Cup Series, and that they would not back drivers in open wheel like Strous, with sponsorship for a race car, even with demonstrations of talent such as Strous's this weekend. NB: Regular readers know I use the term marketeers to describe the "geniuses" that provide vision, strategy and direction for a firm's marketing budget, and base their judgement on a herd mentality.
The marketeers need to do more study and look beyond the figures.
No comments:
Post a Comment